Traditional Pastels take on a modern twist

Pastels may have a reputation for being precious,

but this soft and soothing color family is more

versatile than you might imagine. 

Whether you’re imagining something sweet and whimsical

or something chic, sleek and thoroughly modern, these unconventional

color ideas are sure to get your imagination rolling.

Many moms like to co-ordinate their accessories such as diaper bags with their color scheme. 

Check out these examples. Mid Century modern furniture takes on a new aesthetic. 


What's Inside the Bag?

Did you know OiOi has our own Youtube Channel?

Curious about what features and benefits some of our top selling bags have?

Want to take a look inside before buying?
Need some sell through pointers?

OiOi Baby Bag Channel on You Tube has put together videos of some of our best selling bags so that you can get a birds eye view of how to utilize your bag. Click on the "View Now" Button to take you directly to the Video.


OiOi Faux Leather Carry All in Black

OiOi Faux Lizard Carry All - In Black

Whether you are wearing it on your hip or just being "Hip"....this bag is perfect to pack everything mom and baby needs for a day out. Super soft vegan leather and a ton of internal compartments makes this bag both cool and functional. MSRP $169.99
Is it Fathers Day yet?

Hot Dad Moment.....

OiOi's Men's Satchels are HOT HOT HOT
What is sweeter than Dad nurturing bubs?

Our gorgeous satchels come in Chocolate Brown Leather, Striated Jungle leather, Chocolate Canvas Wax Satchel and Ink Canvas Wax Satchel. All of our bags come complete with OiOi Accessories and better still, dad can use this bag as a laptop bag for work. Double Duty!



A picture sells a thousand words

OiOi Black Quilted Carry All

Can a diaper bag be modern, sleek and sexy? This one sure can.

Designed with the modern mom in mind, OiOi's quilted Carry All evokes a sense of sophistication with a hip edge.

This stunning bag has all the things mom needs for baby (or the gym) featuring a bunch of pockets and internal segments helping mom stay organized at a time when juggling life and baby does not come easy.

OiOi has thought of everything including little elasticized areas for utensils! Wow. 

All the usual OiOi accessories are included - change mat, insulated bottle holder, wipes case and stroller straps.
Check it out here for more detailed information:


OiOi Editor's Picks

On the Classic side, I am in love with this rich tan tote. Luxurious, yet durable it can easily double as a work tote. The leather softens over time and I adore the little extras such as detachable stroller straps and a huge external pocket. Gorgeous in spring and summer teamed with boho dresses, off the shoulder peasant tops and cut offs.

Ahhh....A rose by any other name would smell as sweet. This pretty, feminine hobo is light weight and compact. Made from durable cotton canvas and cute as a button gingham blue check lining this bag will be the belle of the picnic! Teams well with A-line skirts, lace and neutrals.
Finally - this innovative little life saver makes day trips with baby a cinch. Bubs only likes warm formula? Not a problem...The sleeve is filled with soft non-toxic gel and is activated by a magnetic clip (clever no?). Just click and the gel substance hardens around the bottle and heats. It is that simple. When you arrive home, just boil up the gel sleeve until the contents are soft again and there are no signs of crystals. You are now ready for round two.



Have you seen our Instagram lately @oioibabybags?

Each month we team with a stylish momma and let them weave their magic styling a bag of their choice.

The results so far have been just gorgeous!

This month we have teamed with @positivelyoakes, a new momma of one adorable baby girl named Blake.

Jess at positivelyoakes is also giving you the chance to win one of our stylish bags. So head on over to @positivelyoakes


Good Luck!



Everythng Moms To Be need to bring to the hospital

Welcome to our new OiOi blog! Here you can expect to find fun information for expectant and new parents, product info and giveaways!


Let’s start at the top....getting ready for baby. Woo Hoo

Whether you are in the hospital for one night or a week, many birthing centers and hospitals require you to bring supplies on your own. Even food and drinks may be difficult to find if you deliver overnight or between meal times. Personally, I am not a fan of hospital food, and I found packing fresh fruit and a few luna bars super helpful.

Armed with that information, here is my list of suggested items to bring to the hospital when you deliver

General Items:

  • Extra clothes, PJs
  • Bras, underwear
  • Slippers/shower shoes
  • Socks
  • Massage items
  • Hair band
  • Lip balm
  • Snacks
  • Water bottle
  • Watch with second hand
  • Camera, camcorder
  • Relaxation materials (i.e. music, games, etc.)
  • Blanket for husband (if he sleeps over)
  • Toiletries (brush, deodorant, glasses, makeup, toothbrush, face wash, etc.)
  • Change of clothes
  • Laptop/iPad for movies, emails
  • Phone and charger

Postpartum (while in hospital):

For Mom:

  • Maternity or large underwear to wear home from hospital (comfy)
  • Nursing bras (2)
  • Breast pads
  • Nipple cream to prevent cracking nipples (start using this a month before delivery—it helps!)
  • Sanitary pads (super absorbent)
  • PJs
  • Soft toilet paper
  • Squirt bottle and sitz tub
  • Postpartum donut

For Baby:

  • Infant car seat
  • Rear view mirror for car seat
  • Sleepers (3)
  • Going home outfit
  • Receiving blanket (take the one from the hospital as a keepsake) 
  • Diapers, wipes (many hospitals do not provide these!)
  • Socks
  • Hat
  • Sterilized pacifier

Have this packed one month before your due date!

Once you have many of these items you will be able to spend the first few days and weeks learning how to be the best parents possible, and not running around from store to store in search of the best products. Trust me, preparing beforehand will be well worth it when you are sleep deprived and cranky.

Did we miss anything?

Can you add to the list?